When you are writing, having a strategy in mind is rather useful, especially when you are wanting your reader to commit to something or someone. You will want to lead the reader in the direction you intend to finish upon and don’t want to cause confusion and misdirection in your writing. Here are […]
Did you start on your book,lose focus and stop? Like the author, you would love the rewards of a completed book but wonder how to fit writing into your schedule. This article is for you. I want to encourage you about finishing your book fast and getting it to market sooner.
Now is not the time […]
Why would anyone buy your non-fiction book over another in your category? Will your book stand out in the crowd of books on your subject? Does it solve any problems in your field easily? Think about it, most readers are looking for non-fiction books to solve problems.
For example, when I started speaking professionally I […]
Recently I came across a question on a forum. “If I get a lot of rejection letters from agents and editors, what do I do? Should I decide to self-publish after, say, 100 rejections?”
I believe this author is asking the wrong question. The issue isn’t publisher vs. self-publish. It’s about reaching your target audience with […]
Put it before them briefly so they will read it, clearly so they will appreciate it, picturesquely so they will remember it and above all accurately so they will be guided by its light.
–Joseph Pulitzer
When I started the 400 Year Project (to demonstrate how 400 years worth of normal improvements could be accomplished in only […]
Did you know Americans alone spend $8.5 billion a year on how-to and self-help information products, programs, and services? A recent Google search on the phrase “how to” yielded 2.37 billion results.
Why do people buy self help and how to books? Most readers buy books to solve problems or help with filling a need. […]